Our People

Kerri Williams

Professional Services (Contract)

Specialties: Proposal Management, Proposal Writing, Marketing and Communications, Care Management, Long-Term Services and Supports (LTSS)

Home Base: Albuquerque, NM

With more than 20 years of experience in health care, Kerri has focused her career on improving the lives of individuals served by Medicaid. She has worked with the private sector, state government, and large Medicaid managed care organizations in a variety of capacities and is skilled in the strategic positioning, development, and management of Medicaid proposals. Presentation, public speaking, training, and a solid understanding of diversity and cultural competence round out Kerri’s expertise.

While her career path has led her to communications, Kerri is a care manager at heart. Early in her career, she provided direct care and targeted case management services to Medicaid members enrolled in specialty programs. Her work with seniors, individuals with disabilities, individuals with intellectual and developmental disabilities, and children in foster care and juvenile justice programs inspired her to focus her attention on program development and the delivery of meaningful services to Medicaid specialty populations. Kerri brings this passion for helping people to everything she does.

As the marketing lead for Amerigroup’s New Mexico health plan, Kerri led a diverse team of education and outreach professionals responsible for covering 122,000 square miles of territory. She had primary responsibility for member and provider communications, education and outreach activities, health plan diversity, and cultural competence. She had the unique opportunity to act as interim Tribal Liaison during a vacancy in the position. As a member of the executive leadership team, she worked across the provider relations, operations, quality, compliance, government services, member services, and care management departments, giving her unique insight into all aspects of health plan operations. In addition, she coordinated associate volunteer activities, associate relations activities, and assisted with managing the health plan’s philanthropic giving.

As the Director of Writing Quality for Anthem, Inc., Kerri led large teams of proposal professionals focused on Medicaid RFx development. She has written top scoring sections for winning proposals in markets such as Georgia, Texas, Indiana, Florida, and Louisiana. Kerri brings practical experience to proposal writing and is skilled at writing vignettes. Before leaving Anthem, Kerri led the business change activities for the company’s LTSS specialty products division.

Before permanently joining the Optimetra team, Kerri provided consultant services for Optimetra as a proposal manager and strategist. As Vice President, Persuasive Communication, she is responsible for developing, implementing, and managing standards, methodologies, tools, training, and knowledge repositories to optimize the firm’s service delivery model for Optimetra clients.

While she embraces and demonstrates all Optimetra values, those that are most reflective of Kerri’s personality and personal values are passion and doing what the work needs.

Find out more about Kerri on LinkedIn.

Kerri firmly embraces Optimetra’s core values. Read her thoughts on Passion.